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DomvsAvrea

There is a new museum space in the store at Via Condotti 10 that houses the Bvlgari Heritage Collection. The first room on the left immediately upon entry into the boutique has been transformed into the DomvsAvrea. Open every day, it is free of charge to anyone wishing to discover the history of Bvlgari jewelry, the evolution of the Brand's design, and the icons that have led to its international success. This shall all be presented in exhibitions of varying themes that will alternate over the coming months.

A room in the Via Condotti 10 boutique that houses the Bvlgari Heritage Collection.

A UNIQUE PLACE

The DomvsAvrea continues and revives the work of Domvs, the exhibition area located on the first floor of the shop that will now be dedicated to showcasing contemporary high jewelry creations. Via Condotti 10 thus doubles the space dedicated to unique jewelry, revealing an evocative dialogue between modern-day creativity and historic designs, while also highlighting the continuity of style and evolution of the characteristics that continue to make every Bvlgari creation unmistakable to this day.

Creative picture of the Paparazzi exhibition.

NOW ON DISPLAY: PAPARAZZI

A tribute to the vivacious and magical Dolce Vita period in the Eternal City, marked by intriguing portraits of elusive stars, made more “human” by indomitable paparazzi. From restaurants to shops, glittering parties to trendy clubs, photographers lurked, chased and provoked to deliver the ultimate scoop on illustrious celebrities. They painstakingly depicted the day and night life of “Hollywood on the Tiber”. The paparazzi was prepared do whatever was needed to secure the shot.

HIGHLIGHTS

Necklace in gold with diamonds, 1969.

Necklace in gold with diamonds, 1969.

Actress Irina Demick with her cheetah and driver in Via Veneto by Rino Barillari, ca. 1960.

Actress Irina Demick with her cheetah and driver in Via Veneto by Rino Barillari, ca. 1960.

Bracelet in gold and platinum with sapphires and diamonds, 1960. Formerly in the collection of Anita Ekberg.

Bracelet in gold and platinum with sapphires and diamonds, 1960. Formerly in the collection of Anita Ekberg.

Peter Sellers

Peter Sellers "paparazzo" in Via Condotti by Rino Barillari, ca. 1970.

Necklace in gold and platinum with emeralds, rubies, sapphires and diamonds, 1967.

Necklace in gold and platinum with emeralds, rubies, sapphires and diamonds, 1967.

Celebrating Anna Magnani's Oscar for The Rose Tattoo in Rome, 1956 © Getty.

Celebrating Anna Magnani's Oscar for The Rose Tattoo in Rome, 1956 © Getty.

Necklace in platinum with emeralds and diamonds, ca. 1962. Formerly in the collection of Elizabeth Taylor.

Necklace in platinum with emeralds and diamonds, ca. 1962. Formerly in the collection of Elizabeth Taylor.

The two

The two "paparazzi" Tazio Secchiaroli and Luciano Mellace at work, ca. 1960. Courtesy David Secchiaroli.

Ring in platinum with diamonds, ca. 1950. Formerly in the collection of Anna Magnani.

Ring in platinum with diamonds, ca. 1950. Formerly in the collection of Anna Magnani.

Actor Walter Chiari chasing photographer Tazio Secchiaroli, ca. 1958. Courtesy David Secchiaroli.

Actor Walter Chiari chasing photographer Tazio Secchiaroli, ca. 1958. Courtesy David Secchiaroli.

Vanity case in gold and platinum with diamonds, ca. 1960. Formerly in the collection of Gina Lollobrigida.

Vanity case in gold and platinum with diamonds, ca. 1960. Formerly in the collection of Gina Lollobrigida.

Anita Ekberg attending the premiere of the movie Boccaccio'70 ©Reporters Associati.

Anita Ekberg attending the premiere of the movie Boccaccio'70 ©Reporters Associati.

Bvlgari Sautoir of Serpenti collection in gold with diamonds, sapphires and ameralds.

ENRICHING OUR COLLECTION

BVLGARI is looking for exceptional examples of jewels and watches created prior to 1995 to enrich the brand’s Heritage Collection. Appointments in Rome, Milan, Naples, Palermo, London, Geneva and New York.
For further information or to schedule a confidential appointment please contact:
Email: retrospettivebulgari@bulgari.com
Phone: + 39 06 688 10648
+39 345 4449303

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