bvlgari style timeline

1940s

FROM THE ORIGINS TO THE 1940s

The first silver creations by Sotirio Georgis Bulgari combined elements of the Byzantine and Islamic traditions with allegorical, floral and foliate motifs.

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1950s-60s

THE COLOUR REVOLUTION

The post-war boom led to a return to precious white metal covered with diamonds, the most fashionable stones. High jewellery was still "Parisian", but with more sinuous motifs and softer lines.

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1970s

ECLECTIC CREATIVITY

The ‘70s brought a variety of motifs to Bulgari’s design: angular forms, vibrant colours, oval elements with cabochons, gold settings with diamonds and chains with rounded flattened links.

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1980s-90s

OPULENCE AND COLOUR

Bulgari design crystallised into a recognisable image of gold, volume, colours, clean shapes and stylised motifs, precious gemstones combined with others of minor value.

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2000s

HIGH JEWELLERY OF THE 21st CENTURY

The new millennium has seen a radical change in Bulgari jewellery design.

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