BVLGARI MAN IN BLACK Eau de Parfum

Man in Black Eau de Parfum embodies the radiant energy, hypnotic movement and primal intensity of Fire. From the first bright spark to the smouldering embers, this charismatic fragrance, bold yet mysterious, captures the untamed power of a flame.

The elemental force is part of a deeper inspiration that unites the entire Bvlgari Man collection. At its heart lies the Circle of Nature: a visual and narrative journey through the geometry of nature, capturing the eternal essence of the elements. For Bvlgari Man, the Circle of Nature holds profound meaning. More than just a shape, it’s a timeless and ever-flowing force that governs all life; the eternal essence of nature. The circular symbolism also echoes the refillable design of the Bvlgari Man flacon and the Bvlgari Bvlgari engravings on the cap, reinforcing the Maison's connection to nature and timeless craftsmanship.

The Bvlgari Man flacon reflects the Maison’s unmistakable style, where the geometric precision of Roman architecture meets the bold modernity of Italian design. With its clean lines, structured silhouette, and refined finish, it embodies both audacity and elegance. Moreover, the matte black of Man in Black evokes lava stone polished by Fire.

Beyond design, the packaging also encompasses the use of sustainable materials. By reducing material usage and transitioning to beetroot-based ethanol, we've achieved at least a 16% reduction in CO₂ emissions. In total, the newly designed Bvlgari Man in Black flacon features 34% PCR (post-consumer recycled) materials, including 40% recycled glass and 28% recycled plastic. To enhance usability, the new packaging weighs 23% less and features a removable cap that protects the atomiser and reveals a circular aluminium plate engraved with the Bvlgari Bvlgari logo.

Reinforcing its commitment to making the flacon last longer, the collection embraces a fully refillable design. Each fragrance in the collection is offered in a specific 200 ml refill, compatible with all flacon sizes – 60 ml, 100 ml, and 150 ml.