Serpenti
An icon of infinite transformation, crafted with mastery and reinvented many times over since 1948.
Born as a gift for the brand’s top clients, Bvlgari Bvlgari broke with the conventions of luxury watchmaking as soon as it debuted in 1975.
New
New
Customize It
Customize It
New
New
New
New
New
Customize It
Virtual try-on
Virtual try-on
Virtual try-on
Virtual try-on
Customize It
Virtual try-on
Customize It
Recalling the ancient coins of Imperial Rome, the Bvlgari Bvlgari Watches collection engraves its circular signature onto a collection of elegance. Inspired by its Roman origins, Bvlgari Bvlgari is a rich fusion of tradition and modernity.
For the past 50 years, Bvlgari Bvlgari has embodied the Maison’s creative audacity, consistently expressing its dual expertise in watchmaking and jewelry. To mark this year's anniversary, Bvlgari unveils four new timepieces with marble dials—a tribute to the Maison's Roman roots, distinctive aesthetics and exceptional craftsmanship. Paired with an exquisite alligator strap, each dial is as unique as the stone itself, which has been treated like a precious gem, and echoes the timeless grandeur of the Eternal City.
Born to make every moment memorable, the timeless Bvlgari watches are perfect both for wearing as stand-alone pieces and in combination with other collections.
An icon of infinite transformation, crafted with mastery and reinvented many times over since 1948.
The icon that rewrites the codes of design with an audacious spirit and creative experimentation.
A celebration of timeless elegance and joyful femininity captured by an iconic, universal motif.
Its sinuous twists of gold and versatile design make it an icon of eclectic innovation.
Defined by its iconic octagonal case, it blends a resolutely Italian style and mechanical mastery.