Serpenti
An icon of infinite transformation, crafted with mastery and reinvented many times over since 1948.
B.zero1 is a symbol of Bvlgari's visionary spirit.
An iconic creation that through its clean, sharp, essential shape, has established a new paradigm where history, innovation, and craftsmanship intersect.
It is a jewellery creation that embodies the infinite journey of self-expression, a design statement to stand out from the ordinary.
Advertising campaign Bvlgari Contemporary Italian Jewellery, 1996-2004. B.Zero1 rings. Ogilvy Italia
Advertising campaign Bvlgari Contemporary Italian Jewellery, 1996-2004. B.Zero1 rings. Ogilvy Italia
Advertising campaign, 2003. B.Zero1 rings. Ogilvy Italia
Advertising campaign, 2003. B.Zero1 rings. Ogilvy Italia
In the heart of Bvlgari's creative fire, B.zero1 emerges as a beacon of innovation, a design that fuses two hallmarks of the Bvlgari iconography: engraved along the side, the iconic Bvlgari Bvlgari motif meets the tubogas spiral.
The double engraved logo evokes Bvlgari’s Roman roots. The spirals are continuously reimagined into an avant-garde symphony of form, speaking to the daring spirits of those who wear it.
More than a ring, B.zero1 is a visionary gold sculpture that encapsulates a rich history, the audacity of the present, and the uncharted possibilities of the future. Contemporary yet timeless, B.zero1 is more than jewellery, it is a mindset.
The B.zero1 story unfolds with each piece, inviting its wearer to partake in Bvlgari's grand narrative. A line that continually redefines the rules of jewellery. Encapsulating boundless experimentation while preserving its unique identity, B.zero1 defies trends in all its eclectic variations.
An icon of infinite transformation, crafted with mastery and reinvented many times over since 1948.
The icon that rewrites the codes of design with an audacious spirit and creative experimentation.
A celebration of timeless elegance and joyful femininity captured by an iconic, universal motif.
Its sinuous twists of gold and versatile design make it an icon of eclectic innovation.
Defined by its iconic octagonal case, it blends a resolutely Italian style and mechanical mastery.