Bvlgari Tovch brings the customer a surprising experience and introduces a completely new way to live the product. All Bvlgari bags and wallets feature a new technology, beckoning customers to dive into the brand universe in an entirely unprecedented way thus transforming into a single access key to a secret Bvlgari digital dimension.
FIND YOUR BAG
FROM THE PRODUCT TO THE SMARTPHONE,
WITH A SIMPLE TOVCH
At the core of this complex system is a chip using NFC technology embedded into the product and enabled when interacting with a smartphone. Through this unique interface, the Bvlgari Tovch mini site is triggered by the accessory, with a simple touch made with the smartphone on the back of the product establishing a close bond with its owner.
GET INSPIREDSOCIAL INTEGRATION,
ONE-ON-ONE CONNECTION
A playful experience with reserved access for users who own and wear the product. This exclusivity is absolute: they may “Bvlgarize” themselves with a photo booth which features special stickers and filters and share, access exclusive information about the collection, styling inspirations, videos, editorials, street style shots, gaming and much more.
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