20 years of Vogue Japan

Bvlgary celebrates the anniversary with the #Tokyoglam party in Milan
This year, VOGUE JAPAN, the Japanese edition of the world’s most influential women’s fashion magazine VOGUE, is celebrating the 20th anniversary of its 1999 launch. In commemoration of this special anniversary year, VOGUE JAPAN is deploying a raft of special contents in the magazine and on its associated website, as well as through events.


One of the major events on this year’s calendar was an exclusive party on the theme of “#TOKYOGLAM” in partnership with BVLGARI, held at the Bulgari Hotel in Milan on Wednesday, September 18, the first day of the Milan Fashion Week and thanks to the ex-quisite hospitality of Jean-Christophe Babin, Bvlgari CEO. Celebrating internationally famous Japanese contemporary culture with a “kawaii" dress code, the event was hosted by VOGUE JAPAN Editor-in-Chief Mitsuko Watanabe and Creative Director at Large Anna Dello Russo.


In addition, the photographic dynamic duo of Luigi & Iango, who have been responsible for many of the magazine’s cover photo shoots, and designer, influencer and founder of the Attico brand Gilda Ambrosio attended as special hosts, with the special dj set of the model and fashion icon Sita Abellan. The Bulgari Hotel Milano was transformed into #TOKYOGLAM for one night only. The guests were welcomed by MONSTER GIRL Color-ful Pop Macaroons featuring a set design inspired by Harajuku Kawaii Monster Café in Tokyo. Priyanka Chopra, Irina Shayk, Vittoria Ceretti, Hikari Mori, Kimura Koki, Stella Maxwell, Kat Graham, Gala Gonzales, Caro Daur, Candela Pelizza, Sabrina Elba to-gether with the Kawaii Monster Cafè girls were among guests.

 #TOKYOGLAM