Since 1884, Bvlgari has incarnated the very spirit of Italian Genius for its ability to explore uncharted territories and always go beyond what's necessary to create new paradigms. 

This future-focused approach gave birth to collections that have become permanent classics, not only in jewelry history but in contemporary design. 

An emblematic example of this pioneering approach was Bvlgari’s modular jewelry which was introduced in the 1980s with the Parentesi collection. The rapidly growing desire for creations to be worn from day to night, at work as well as more formal occasions, provoked a radical change in the very notion of production.

Once an incisive and recognizable design was created, its module could be repeated and adapted in a wide number of shapes and jewels, offering incredible versatility and strong aesthetic identity.

Over the years, Bvlgari’s visionary prowess and avant-garde spirit produced numerous multifaceted expressions of creativity. From Tubogas to Bvlgari Bvlgari and B.zero1 to Octo, the Maison’s most emblematic icons embody its bold and pioneering Italian approach to ingenious experimentation. 


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