LARGER THAN LIFE

A daring, unapologetic and unexpected way of life.

Larger than Life. Living in grand style. Living every moment as if it were the last, in every sense.

This is BVLGARI's style – the Italian way that never loses its intimacy or the sincerity that signifies elegance. It is the ability to savor each day, a quality known to many as the Dolce Vita.

Taking everything in, savoring each breath, indulging in everything. Living over and over again with the conviction of having never loved enough. Larger than Life.

Lily Aldridge, a sun-kissed Mediterranean beauty, embodies the magnetism of BVLGARI, conveying a charisma and sensuality that render her into the ultimate muse.

The BVLGARI campaign was shot in the Eternal City, and Lily calls it fabulous and profoundly Italian. All of the chosen locations were in the ancient heart of the city with a view of the Vatican, immediately making her feel like star out of La Dolce Vita.

"I’m proud to be a part of this world and at the heart of such a legendary luxury brand.”

CHARISMA MEETS JEWELS

Lily Aldridge is the quintessential modern Roman beauty. She is at once colourful, confident, feminine and elegant, with a style that is quite her own – just like the fine jewellery she wears. Larger than life, she is boundless, unfettered, almost wild in her freedom; her free spirit and strong will shine brightly like a gemstone.

CHARISMA MEETS JEWELS

Lily Aldridge is the quintessential modern Roman beauty. She is at once colourful, confident, feminine and elegant, with a style that is quite her own – just like the fine jewellery she wears. Larger than life, she is boundless, unfettered, almost wild in her freedom; her free spirit and strong will shine brightly like a gemstone.

CHARISMA MEETS JEWELS

Lily Aldridge is the quintessential modern Roman beauty. She is at once colourful, confident, feminine and elegant, with a style that is quite her own – just like the fine jewellery she wears. Larger than life, she is boundless, unfettered, almost wild in her freedom; her free spirit and strong will shine brightly like a gemstone.

CHARISMA MEETS JEWELS

Lily Aldridge is the quintessential modern Roman beauty. She is at once colourful, confident, feminine and elegant, with a style that is quite her own – just like the fine jewellery she wears. Larger than life, she is boundless, unfettered, almost wild in her freedom; her free spirit and strong will shine brightly like a gemstone.

CHARISMA MEETS JEWELS

Lily Aldridge is the quintessential modern Roman beauty. She is at once colourful, confident, feminine and elegant, with a style that is quite her own – just like the fine jewellery she wears. Larger than life, she is boundless, unfettered, almost wild in her freedom; her free spirit and strong will shine brightly like a gemstone.

CHARISMA MEETS JEWELS

Lily Aldridge is the quintessential modern Roman beauty. She is at once colourful, confident, feminine and elegant, with a style that is quite her own – just like the fine jewellery she wears. Larger than life, she is boundless, unfettered, almost wild in her freedom; her free spirit and strong will shine brightly like a gemstone.

CHARISMA MEETS JEWELS

Lily Aldridge is the quintessential modern Roman beauty. She is at once colourful, confident, feminine and elegant, with a style that is quite her own – just like the fine jewellery she wears. Larger than life, she is boundless, unfettered, almost wild in her freedom; her free spirit and strong will shine brightly like a gemstone.

CHARISMA MEETS JEWELS

Lily Aldridge is the quintessential modern Roman beauty. She is at once colourful, confident, feminine and elegant, with a style that is quite her own – just like the fine jewellery she wears. Larger than life, she is boundless, unfettered, almost wild in her freedom; her free spirit and strong will shine brightly like a gemstone.

Interview with Lily Aldridge

“As brand ambassador, and while the campaign was taking shape, I strongly felt this dimension of cinematic glamor and affiliation with a legend, following in the footsteps of the many women who've worn Bulgari creations.”

Lily Aldridge by Mario Testino

Sparks flew between the two international talents. With audacious passion, Lily Aldridge seduced the camera, encouraged by the words of Mario Testino, who was captivated by the bejewelled splendour before him.

Lily Aldridge by Mario Testino

Sparks flew between the two international talents. With audacious passion, Lily Aldridge seduced the camera, encouraged by the words of Mario Testino, who was captivated by the bejewelled splendour before him.

Lily Aldridge by Mario Testino

Sparks flew between the two international talents. With audacious passion, Lily Aldridge seduced the camera, encouraged by the words of Mario Testino, who was captivated by the bejewelled splendour before him.

Lily Aldridge by Mario Testino

Sparks flew between the two international talents. With audacious passion, Lily Aldridge seduced the camera, encouraged by the words of Mario Testino, who was captivated by the bejewelled splendour before him.

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